Nestlé was one of the major companies that implemented misogynistic and racist marketing practices that led to the death of at least a million infants before being boycotted in the 1970s. Their unethical actions and disregard for vulnerable communities caused the WHO organization to create The International Code of Marketing of Breastmilk Substitutes.

The digital market space is constantly evolving and remaining competitive can be difficult. Discover how Orkut, a Google social media platform, found success in Brazil and why it ultimately failed.

Innovation can increase brand awareness, but forgetting who the audience is can lead you astray. Discover how Weixin/ WeChat listened to its audience to create a highly revolutionary social media platform.

Cyberactivism is not just about engaging your audience its about mobilizing them with a call to action.

Building up your brand can seem like a daunting task if you are beginning. The rapidly shifting world of social media offers many opportunities for those who are willing to seize them. Warby Parker offers key insights on how a little social media influence can disrupt a whole industry.